PURELEI

April 3, 2019, 11:36 pm

Agency: Designstudio B.O.B.
Packaging Designer: Alessia Sistori
Project Type: Produced, Commercial Work
Client: PURELEI
Location: Germany
Packaging Contents: Jewelry
Packaging Substrate / Materials: Paper, Cardboard
Printing Process: Offset, Digital Printing, Foil Stamping

Purelei makes Hawaii-inspired jewelry made in Germany and wants to spread this tropical feeling to their customers all around the world. Being a very young corporation when they first contacted us, their existing visual identity back then had developed out of endless single elements that had been combined over time. They had no constant visual identity. With an existing logo, the goal was to recreate a tropical, elegant and girly world around the brand, to give Purelei a round and complex visual concept.

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Darbo - Signed by Bees

April 3, 2019, 11:36 pm

≫ Next: AUR Body

≪ Previous: PURELEI

Art Direction: Stefanie Golla
3D Artist: Christo Penev
Project Type: Produced, Commercial Work
Location: Vienna, Austria
Packaging Contents: Honey
Packaging Substrate / Materials: Porcelain Jar

To showcase Darbo’s locally-sourced honey, we let Austrian bees create the first-ever organic labels for honey jars using their own beeswax. We developed special porcelain jars that were delivered to beekeepers in Austria. The honey jars were placed into the hives, so that the bees could create the organic labels.

To strengthen Darbo’s position as Austrian market leader in honey, we turned a simple honey jar into a unique design piece.

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AUR Body

April 4, 2019, 8:59 pm

≫ Next: Elephant House - Chicken Meat Balls

≪ Previous: Darbo - Signed by Bees

Design: Design Studio B.O.B.
Designer: Lilly Friedeberg
Photography: Marianne Taylor
Project Type: Produced, Commercial Work
Client: AUR Body
Location: Düsseldorf, Germany
Packaging Contents: Oil, Tinctures
Packaging Substrate / Materials: Glass Bottle
Printing Process: Digital Print

AUR Body is a start-up from California. AUR Bodys CBD Hemp Oil is all natural. It can be used to soothe aches, calm nerves, and ease pains in a safe, non-prescription, non-addictive way. The request of the client and founder Dori Light was to introduce this product as a serious alternative way to ease pain. At the same time she wanted to avoid the typical weed cliche in the visual appearance.

Our goal was it to find the right balance between a serious and clean branding with a twist of fun. Another important aspect for the branding was to show the natural power of this product. So i decided with the client to create a set of unique icon illustration that play with the symbolics of natural power, like water, the moon, the sun, the universe. In contrast to this fun icons i choose a clean and bold Logotype and a classic composition on the label design. The logo type comes with an icon too. It shows a jar where a hemp plants grows in. Thats way we introduce the hemp plant and avoid the typical weed leaf.

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Elephant House - Chicken Meat Balls

April 4, 2019, 9:00 pm

≫ Next: Svyatoy Istochnik

≪ Previous: AUR Body

Design: Creativeline
Project Type: Produced, Commercial Work
Client: Elephant House
Location: Gandhinagar, India
Packaging Contents: Frozen Food
Packaging Substrate / Materials: Aluminium Tin
Printing Process: Digital Printing

Elephant House is well known brand of Sri Lanka. They have planned to launch there new product Chicken Meatballs in India. The Challenge is too make product looks different from the while it placed in shelf (retails).

Elephant Chicken Meatballs are made with a custom blend of herbs and spices.

What's Unique?
The packaging consists of a basic pack with Aluminium Tin and the Glossy printed sticker with white offset printing.

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Svyatoy Istochnik

April 4, 2019, 9:00 pm

≫ Next: Planinski

≪ Previous: Elephant House - Chicken Meat Balls

Design: DDC.Lab
Art director: Alexander Frelikh
Designer: Zhanna Reshetnikova
Project Type: Produced, Commercial Work
Client: IDS Borjomi Russia
Location: Saint-Petersburg, Russia
Packaging Contents: Sparkling water with natural fruit flavors
Packaging Substrate / Materials: Aluminum can

DDC.Lab agency has developed design of a sleek can (330 ml) for a new sub-brand of sparkling water «Svyatoy Istochnik» (Brand #1 on Russian bottled water market). The new sub-brand is a water from natural sources without sugar and calories with a natural fruit flavors. This is a product for those who are always on the move and want to enjoy only real taste without harm to their health and shape.

Therefore the agency has created a «transparent» minimalistic design with an emphasis on lightness and naturalness of water category (instead of colorful carbonated soft drinks category designs). On the label of the product presented composition only of pure water and fruits. The packaging design is made in pristine natural colors, the packaging itself is simple in shape — everything speaks of the lightness of the drink. The label conveys the sounds of a refreshing splash of water and sizzling hiss, ensuring you get rid of thirst. The created style will allow to easily expand the product line in the future.

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Planinski

April 4, 2019, 9:01 pm

≫ Next: Holmes Cay Rum

≪ Previous: Svyatoy Istochnik

Design: DesignBüro
Project Type: Produced, Commercial Work
Client: Monte Bianco
Location: Danilovgrad, Montenegro
Packaging Contents: Cheese
Packaging Substrate / Materials: Cardboard Packaging
Printing Process: Foil stamping, flexography

Our team was tasked to come up with a creative solution for a traditional hard mountain cheese from Montenegro. We had to take in consideration every aspect from the market specificity, the behavioral factor of the main target group and all characteristics of the traditional product, such is mountain cheese.

We aimed to deliver traditional look & feel through visual elements that would evoke the feeling of buying an originally domestic, traditional and quality product. We knew that the Mountain cheese is already a statement for itself and an already recognizable product that needed a certain visual "boost" that would emphasize its main characteristics and attributes and strengthen the connection with its consumers.

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Holmes Cay Rum

April 4, 2019, 9:01 pm

≫ Next: Exclusive Professional - Spice Series

≪ Previous: Planinski

Agency: Making Sense Studio
Designers: Deividas Sliazas, Alina Vengalyte
Project Type: Concept
Location: Klaipeda, Lithuania
Packaging Contents: Rum
Packaging Substrate / Materials: Glass Bottle
Printing Process: Pantone flexography, 3D foiling

PRODUCT:
A limited edition, high end aged British rum with a few hundred bottles from each cask. Extremely exclusive but not ostentatious for those who understands the value of the product. Product is tropically aged in Barbados for 11 years in ex-bourbon casks, with 3 years further aging in the UK.

TASK:
To create attractive and modern age packaging with some luxury cues on it.

SOLUTION:
We chosen clear Nordic shape bottle with solid wood cap and cork closure. Royal Blue color was chosen for two reasons. Firstable it’s a colour of Barbados. Secondable it represents meanings of depth, trust, loyalty, sincerity, wisdom, confidence, stability, faith, heaven, and intelligence. We also incorporated trident of Poseidon – the symbol of Barbados. To highlight the details and add luxurious touch 3D raised foiling was applied.

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Exclusive Professional - Spice Series

April 4, 2019, 9:02 pm

≫ Next: Pava-Pava

≪ Previous: Holmes Cay Rum

Design: Vataga Agency
Project Type: Produced, Commercial Work
Client: Pripravka
Location: Lviv, Ukraine
Packaging Contents: Spices
Packaging Substrate / Materials: Plastic
Printing Process: Flexography

“Exclusive Professional” spice series is a collaboration between the manufacturer — “Pripravka” TM and professional chefs. This is a series of 10 high quality spice blends that meet the highest standards of professional cooking. We have developed a contemporary, discreet, and elegant packaging design in dark colors, with bronze details accentuating the product’s exclusivity and uniqueness.

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Pava-Pava

April 4, 2019, 9:03 pm

≫ Next: Valhalla

≪ Previous: Exclusive Professional - Spice Series

Design: CUBA Creative Branding Studio
Project Type: Produced, Commercial Work
Client: Cherkizovo Group
Location: Russia
Packaging Contents: Meat

A new packaging design for new extended Pava-Pava brand positions was created by CUBA Creative Branding Studio in a project with the goal to improve a long-term, successful collaboration with manufacturer, built upon trust and transparency. The new packaging design was created for five categories of turkey meat products: breast steaks, bone steaks, minced meat, meatballs and sausages.

Initially the Pava-Pava brand was the fruit of mutually beneficial cooperation between CUBA Creative Branding Studio and teams Cherkizovo Group (Russia) and Grupo Fuertes (Spain). After a year and a half after the brand launch, Pava-Pava brand became the most popular brand in Moscow and St. Petersburg.

In 2018, the brand's products won the Product of the Year award in Russia, and in 2019 were prized by the German Design Award in Frankfurt am Main in the packaging design category.

Currently, the brand is well distributed in Russia, expanded from Moscow and St. Petersburg to to the regions.

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Valhalla

April 4, 2019, 9:04 pm

≫ Next: sinnesvoll

≪ Previous: Pava-Pava

Design: Corn Studio
Project Type: Concept
Location: Athens, Greece
Packaging Contents: Beer
Packaging Substrate / Materials: Aluminium can, glass bottle

Valhalla - A brutal American beer

The challenge: Valhalla is a conceptual project for an American beer that invites you to conquer your Viking thirst with its amazing taste. Beer was indeed an integral part of the Norse society. It was a perfect beverage to bring on seaborne journeys because it had a longer shelf life, which allowed warriors to embark on longer expeditions without having to stop for fresh water.

Taking inspiration from Vikings and the Norse mythology, our conceptual beer bears the brand name of a majestic, enormous hall, where god Odin welcomed the dead warriors. They lived there a life after death that would have been the envy of any Viking warrior. All day long, they fought one another but every evening all their wounds were healed and they were restored to full health.

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sinnesvoll

April 4, 2019, 9:04 pm

≫ Next: Arvid Nordquist – World Coffee

≪ Previous: Valhalla

Design: Gabriela Dule
Project Type: Produced, Commercial Work
Client: Domany GmbH
Location: Frankfurt am Main, Germany
Packaging Contents: Supplements
Packaging Substrate / Materials: Paper, plastic

sinnesvoll comes from the german word sinnvoll which means full of senses.

The brand name reflects the meaning of the products themselves. Supplements provide valuable nutrients to the daily diet, covering specific needs of the body .

sinnesvoll is a brand new company from Frankfurt am Main, Germany, with the main focus on the online market and especially Amazon.de platform.

According to the brief, the brand and particularly the packging design should have a natural touch, as the ingedients are natural as well. While the word "natural" reminds leaves and trees, is not only that. My approach to the "natural" was different. Based on the colors that the nature creates in different conditions, the colors of the products and the texture of the paper, I could create a strong brand identity that represents exactly what sinnesvoll is, from the name to the ingredients.

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Arvid Nordquist – World Coffee

April 4, 2019, 9:05 pm

≫ Next: Nutrinovate – Vitamin Films

≪ Previous: sinnesvoll

Design: Pond Design
Project Type: Produced, Commercial Work
Client: Arvid Nordquist AB
Location: Stockholm, Sweden
Packaging Contents: Coffee

Arvid Nordquist’s interest in taste began when he opened Delicatessen at Nybrogatan in Stockholm, Sweden in 1884. Today, Arvid Nordquist is one of the fastest growing coffee brand in Sweden and has a master blender and roastery in Stockholm. In addition, Arvid Nordquist is a Nordic trading company with operations in Sweden, Norway, Finland and Denmark.

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Nutrinovate – Vitamin Films

April 4, 2019, 9:06 pm

≫ Next: Intelligentsia Coffee

≪ Previous: Arvid Nordquist – World Coffee

Design: Pond Design
Project Type: Produced, Commercial Work
Client: Nutrinovate
Location: Stockholm, Sweden
Packaging Contents: Vitamin Films, algae
Packaging Substrate / Materials: Plastic foil and metallic film

Nutrinovate is the brainchild of a group of researchers, entrepreneurs and inventors. With an ambition to break new ground in wellness, health and beauty, they combine the latest in research with innovative product development. Vitamin Films are thin films, made with the purest Norwegian algae, that deliver dietary supplements to the body in an effective way. When placed on the inside of the cheek or on the palate, supplements are absorbed through the mucus membrane without passing through the digestive tract and are absorbed directly into the blood stream.

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Intelligentsia Coffee

April 4, 2019, 9:07 pm

≫ Next: Heineken New Cans

≪ Previous: Nutrinovate – Vitamin Films

Agency: Pearlfisher
Project Type: Produced, Commercial Work
Client: Intelligentsia Coffee
Location: New York
Packaging Contents: Coffee

Pearlfisher New York strengthens a new design expression for Intelligentsia Coffee

Pearlfisher New York worked with Chicago-based coffee roasting company and retailer, Intelligentsia Coffee, to refresh the identity, streamline their portfolio and create a new design expression for the brand’s coffee bags.

Intelligentsia has established itself as one of the leading and go-to brands for the finest single origin, direct trade and in-season coffees, but the former design fell short in conveying the premium tiering across the range.

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Heineken New Cans

April 4, 2019, 9:07 pm

≫ Next: Poseidon Specialized Cleaners

≪ Previous: Intelligentsia Coffee

Design: VBAT
Design Director: Peter Eisen
Brand Director: Elseline Ploem
Sr Packaging & Identity Design Manager: Ramses Dingenouts
Project Type: Produced, Commercial Work
Client: Heineken Global Design
Location: Amsterdam, The Netherlands
Packaging Contents: Beer
Packaging Substrate / Materials: Aluminium
Printing Process: Dry Offset

Over the years, the category code for beer has become busy and corporate with overly crafted messages. Brands must simultaneously tell their stories, reinforce their qualifications and jump off the shelf.

In 2018, however, Heineken felt it had reached a level of brand recognition that allowed it to explore a new packaging perspective. The can project arose out of Heineken’s drive to discover more powerful ways to visually express its renewed self confidence.

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Poseidon Specialized Cleaners

April 7, 2019, 8:42 pm

≫ Next: Hype Energy Drink

≪ Previous: Heineken New Cans

Design: Circus design Studio
Project Type: Produced, Commercial Work
Client: Poseidon Specialized Cleaners
Location: Volos, Greece
Packaging Contents: Detergents
Packaging Substrate / Materials: Plastic jerry can
Printing Process: Digital printing

Poseidon is the ambitious effort of a Chemical Engineer to develop a variety of professional, quality detergents, specially designed for each use and environmentally friendly products.

Giving focus to the Greek origins of the products, the mixing of raw materials and the dominant role of the liquid element, we have attempted to design a logo that combines these gestures and will represent the brand name of the company. In the final result the trident, as a symbol of God Poseidon, is the tool that creates the stirring of the materials in a container, while at the extension this implies - an abstract - Greek flag.

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Hype Energy Drink

April 7, 2019, 8:43 pm

≫ Next: Back Room Bucha

≪ Previous: Poseidon Specialized Cleaners

Design: Aditya Tupe, Chhaya Joshi
Project Type: Student Project
School: Srishti Institute of Art Design and Technology
Course: Industrial Design
Location: Mumbai, India
Packaging Contents: Energy Drink
Packaging Substrate / Materials: Aluminium Can, Sticker, OHP Sheet
Printing Process: OHP Printing

This a packaging and branding project. Done for the brand named HYPE - as an energy drink. We created Indian Flavours and Model Renders for the same. The printing required for this project was done on sticker paper and OHP (transparent) Sheets.

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Back Room Bucha

April 7, 2019, 8:43 pm

≫ Next: Kaiku BiFi

≪ Previous: Hype Energy Drink

Art Director: Kat Salimi
Project Type: Produced, Local Work
Location: Atlanta, Ga, USA
Packaging Contents: Kombucha Tea
Packaging Substrate / Materials: Glass Bottle

Back Room Bucha was born literally, in the back room of the creative department at Outfront Studios. (Part of Outfront Media) We love drinking kombucha tea and the health benefits it provides, but it can add up quickly when you are drinking it everyday. So this is why we decided to start brewing our own! AND we are designers after all, so it seemed perfectly logical to create our own branding to accompany our tasty brews. Bottles are shared with co workers, friends and family. It's not only a fun side project to share with others, but also great to share in something that has lots of health benefits!

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Kaiku BiFi

April 7, 2019, 8:44 pm

≫ Next: Vita Matcha Green Tea

≪ Previous: Back Room Bucha

Agency: TSMGO | The show must go on
Director: Ricardo Moreno Rodríguez
Art and Design Management: Marta Terrazas and José Luis Casao
Project Type: Produced, Commercial Work
Client: Kaiku Corporación Alimentaria
Location: Spain
Packaging Contents: Dairy products
Packaging Substrate / Materials: Aluminium
Printing Process: Flexography

We created a packaging which leaves the health argument, typical of bifidus yoghurts, in the background, to concentrate on conveying values of naturalness; the environmental commitment of a rich and tasty product.

We revisited the packaging for the whole range to define the visual structure and the architecture of the messages.

By renewing the brand and all the visual codes of the product, we chose to leverage communication in a trusted vector, with typical iconic elements of Basque culture, which serve both to attract the customer and to evoke the origin of the product.

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Vita Matcha Green Tea

April 7, 2019, 8:45 pm

≫ Next: Pasta Primavera

≪ Previous: Kaiku BiFi

Design: Denise Roznovsky
Project Type: Student Project
School: New Design University
Course: Graphic- and Information design
Tutor: Ulrike Pötschke
Location: Vienna, Austria
Packaging Contents: Matcha Green Tea Powder
Packaging Substrate / Materials: Paper
Printing Process: Digital Printing

Idea:
The idea behind the concept was to offer different product sizes in stores: a small, inexpensive box allows the consumer to try this unknown product without spending too much money, whilst bigger sizes can be acquired afterwards as well. This also makes it easier to make the first choice as to which of the three different intensities of the ground green tea ultimately appeals to the consumer.

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