La Mer Moisturizing Matte Lotion Maze Box

July 26, 2017, 10:49 pm

≪ Previous: Adnams: LongShore & First Rate

Packaging manufacturer: MW Luxury Packaging
Photography: Alex Bibby
Design" Reg Sandland and Justin Weinrich
Project Type: Produced, Commercial Work
Client: Crème De La Mer
Location: Global

For La Mer fans, any new product launched by the global beauty brand is cause for celebration – but there’s something particularly special about their most recent release, Moisturizing Matte Lotion.

Not only does this lotion intensely nourish the skin, smoothing out the appearance of pores and wrinkles, it also comes housed in a limited edition (and wildly creative) interactive box, designed by the La Mer team and manufactured by MW Luxury Packaging.

Inspired by vintage pinball machines and Chinese puzzle boxes, this innovative pack is comprised of a rigid board outer sleeve wrapped in matte paper, and a main box which, when slid out, reveals a playable labyrinth.

The labyrinth walls were constructed from EVA foam in the shape of the letters M, A, T, T and E. Lively printed card stock was used to top the lettering, and a small recess was included to hold the ball bearing with which you navigate the maze.

Delicate detailing can be found everywhere: in the blind embossed “M.A.T.T.E.” acronym on the outer sleeve, the colour-matched ribbon attachment which allows you to remove the lotion, and the concealed magnet holding the ball bearing in place. For ultimate peace of mind, the entire pack is also wrapped in a clear acetate security sleeve.

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B-ing Flower Drink (Concept)

July 27, 2017, 1:29 am

≫ Next: Microfood Indonesia

≪ Previous: La Mer Moisturizing Matte Lotion Maze Box

Design Agency: Prompt Design
Executive Creative Director : Somchana Kangwarnjit
Designers: Ratthakorn Disjaiyen, Sutee Onnum, SKJ, Pongpipat Jetsadalak
Retouchers : Thiyada Akarasinakul, Pantipa Pummuang, Chalida Assawamongkholsiri
Account Executive : Jutharath Vankaew, Sirin Poopiamsakdi
Packaging Materials: Plastic, glass
Location: Thailand

Beverage market nowadays has been very active in promoting new products and packages. We discover an interesting idea to develop a perception through new packaging design.

The ‘B-ing’ bottle package is designed so that shrink film wrap (which is double-side printed) when being torn along the dotted marks around the bottle top will show a blooming flower appearance with petals.

The ‘B-ing’ comes with 4 flavors being the Orchid, Chrysanthemum, Lotus and Butterfly pea. This new package will certainly give customers’ experience and feeling of fresh and natural flower flavor.

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Microfood Indonesia

July 28, 2017, 1:03 am

≫ Next: Pizza Mushrooms (Concept)

≪ Previous: B-ing Flower Drink (Concept)

Creative Agency: Sabik Design
Designer: Hannah Hart
Project Type: Produced, Commercial Work
Client: Microfood Indonesia
Location: Bali, Indonesia
Packaging Contents: Microgreens, Kombucha
Packaging Substrate / Materials: Plastic, glass bottle
Printing Process: Digital Printing

Microfood Indonesia is a company founded in 2016 by Indonesian mother & daughter. They cultivate high-quality organic microgreens and other healthy food & beverages such as kombucha and kefir. Their mission is to deliver high quality microgreens and other fresh produce throughout Indonesia with affordable prices and international quality. Microfood's credibility has given them the privilege to stock some of the most well known restaurants and cooking shows (i.e. Iron Chef Indonesia) with the freshest microgreens. Our challenge was to create a logo that embodied the essence of the company while also creating cohesive packaging across their many products. They came to us wanting packaging that felt organic and home-grown to embody their mission and create that natural feel.

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Pizza Mushrooms (Concept)

July 28, 2017, 1:04 am

≫ Next: Waka Woju Herb Packaging (Concept)

≪ Previous: Microfood Indonesia

Creative Agency: Raptus Creativi
Project Type: Concept
Location: Padua, Italy
Packaging Contents: Mushrooms for pizza
Packaging Substrate / Materials: Aluminium
Printing Process: Print in metal decorating (Tin Print)

The packaging wants to communicate with effective synthesis the use of mushrooms inside the tin can. The process calls "Trifolatura" consists of boiling champignon mushrooms with the garlic and parsley. At the top, the circular part would print the image of pizza with the most appetizing mushrooms possible. On the "front" of the pack, we used a graphics that is composed of blackboard background and a handmade font that indicate the contents. In the back of the tin can there are the legal terms. Pack is essential, the circularity is exploited because the roundness of pizza's image connects with the lettering, which are placed on the ti can's walls, and they given all necessary information.

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Waka Woju Herb Packaging (Concept)

July 28, 2017, 1:04 am

≫ Next: Fresh Shampoo

≪ Previous: Pizza Mushrooms (Concept)

Designer: Priya Lata
Project Type: Concept
Location: Sydney, Australia
Packaging Contents: Herbs
Packaging Substrate / Materials: Kraft board
Printing Process: Digital printing

Serious of four associated entities based on a concept of Four-ness.

The four sacred herbs of the Four Directions are: Cedar, Sage, Tobacco, and Sweet grass. These herbs are used for smudging, cleansing, and for prayers. They each have their own medicine.

Some of their uses are listed below:
Tobacco is the sacred herb of the East, the direction of Grandfather Sun, Eagle, and the Creator. We send our prayers up in its smoke, and Eagle takes them to the Creator. Thus, Tobacco also honour Eagle. Cedar is the sacred herb of the South; it purifies as well as pulls positive energy into your sacred space with its smoke. Sage is the sacred herb of the West, used in smudging to purify, and to send prayers to the Creator. Sweet grass is the sacred herb of the North, a purifying herb used to cleanse the mind, body, and spirit. These herbs are also used in Ceremonies, for various purposes.

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Fresh Shampoo

July 28, 2017, 1:05 am

≫ Next: Secret Car Air Freshener

≪ Previous: Waka Woju Herb Packaging (Concept)

Creative Agency: Bratus
Creative Director: Jimmi Tuan
Illustration: TonBui
Graphic Designer: Trang Pham
Account Manager: Hien Nguyen
Photography: Eric Huynh
Project Type: Produced, Commercial Work
Client: Saigon Cosmetics Corporation
Location : Ho Chi Minh / Vietnam

The Organic Soapberry Shampoo Fresh owned by Saigon Cosmetics ( SCC), originating in Saigon. In the shape of black bottle and hot pink cap, Fresh has become a familiar hair-care products and been trusted by many Vietnamese generations , especially women. First made appearance in the market in 1975 and competitively challenge with others imported beauty products during 30 years, Fresh still find its own spot in the consumer’s heart.

Attempting to come back with a new look, Bratus was asked to re-design the label of the Fresh shampoo system with a wide range of scent in addition to the Original Soapberry, for example Pomelo and Mint. Fresh with gentle formula and nourishing natural ingredients, Soapberry, Pomelo Oil, Neem leaf helps strands incredibly soft, silky, and shiny. More than that, all the pleasant smell brings relaxing feeling and enhances mood.

To keep the familiar image that has followed the Soapberry line’s loyal consumer , we adjust the Cap’s Pink level and preserve the black bottle. Other than that, We focus on the natural nourish extract for hair care.Plus, locate and position the Products in the marker. After 7 months of manufacturing and experiment , Fresh has stepped up in the game with a minimal design and clear message, standing out in the supermarket stalls among the competitors.

Bratus has developed and optimized Fresh’s position in the market to create a delicate, refined and pure beauty product that speak the language of natural ingredients. This is a strong point that attract the consumers in the decades of synthetic cosmetics.

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Secret Car Air Freshener

July 28, 2017, 1:06 am

≫ Next: Naturalis- Handmade Soaps (Student Project)

≪ Previous: Fresh Shampoo

Designer: Borbas György Otthot
Project Type: Produced, Commercial Work
Client: La-Paloma
Location: Hungary
Packaging Contents: Air Freshener
Packaging Substrate / Materials: Paper
Printing Process: Offset

Paloma Secret is a new line of air freshener. The Paloma Secret car freshener solves the problem of many customers. They like the nice moderated smells inside their cars,but don!t want to see any units on the mirror,or cockpit. The Paloma Secret is invisible,and doesn't need any action. You simply put it under the seat,and it lasts for weeks continuously.

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Naturalis- Handmade Soaps (Student Project)

July 28, 2017, 1:07 am

≫ Next: OneSource Brands Restage

≪ Previous: Secret Car Air Freshener

Designer: mehak
Project Type: Student Project
School: MIT institute of design, Pune
Course: Graphic design
Location: Pune, India
Packaging Contents: Handmade soaps
Packaging Substrate / Materials: Paper
Printing Process: Digital printing

Handmade Soaps, target mainly at the female audience, probably because they have feminine scents made of flowers/ fruits.

Introducing Naturalis a range of handmade soaps, targeting Male, Female and kids. It provides a unique bathing experience to each of the audiences.

Each soap contains a combination of ingredients with strong aromas and skin treatments suitable for the respective audiences.

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OneSource Brands Restage

July 28, 2017, 1:14 am

≫ Next: Tomato Sauce Organics Mariani

≪ Previous: Naturalis- Handmade Soaps (Student Project)

Creative Agency: designojo
Project Type: Produced, Commercial Work
Client: One Source Suppliers
Location: Brooklyn, New York, USA
Packaging Contents: Electronics
Packaging Substrate / Materials: Paper, Plastic
Printing Process: Lithography

OneSource Suppliers sells after market smartphone accessories thru big box retailers and online. The value proposition was to elevate the shelf presence of their 3 product lines.

designojo developed brand programs and visual assets for BASE, PowerPeak and OneSources OEM product lines. Work included identity development, packaging graphics/structures and related marketing materials.

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Tomato Sauce Organics Mariani

July 28, 2017, 1:15 am

≫ Next: Igora – Colorworx

≪ Previous: OneSource Brands Restage

Designer: Ricardo Pletes
Project Type: Produced, Commercial Work
Client: Organics Mariani
Location: São Paulo, Brazil
Packaging Contents: Tomato Sauce
Packaging Substrate / Materials: Glass
Printing Process: Offset printing

Organics Mariani is a rural family brand, located in the south of Brazil, that commercializes juices, jellies, sauces, “in natura” products, among other items. For the featured product (Organic Tomato Sauce), the challenge was to create a design with low implementation cost and great visual impact to set this product apart from its competitors, still maintaining the organic background of the brand. To achieve this, it was created a strategic combination among clean space, strong bright color and the tomato picture itself. Giving to this design a great visual impact and credibility to endorse the organic origin of the products.

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Igora – Colorworx

July 28, 2017, 1:16 am

≫ Next: Yanhelivka

≪ Previous: Tomato Sauce Organics Mariani

Creative Agency: Crépuscule Brand Design
Project Type: Produced, Commercial Work
Client: Henkel - Igora
Location: Europe

Since its creation in 1960, the coloration brand IGORA from Schwarzkopf Professional has never stopped innovating to answer the needs of hairdressers. Offering a wide range of shades for every type of hair while exploring new trends, the brand has recently launched Igora Colorworx, a new range for bolder colors and improved service.

The Context
Schwarzkopf Professional has created a new range of semi-permanent coloration with bold colors offering an easy, simple and super fun service for their hairdressers.

To avoid using foil, the engineers have developed a formula with an additive preventing coloration to flow during the manipulation.

The Creativity for Hairdressers
This range offers a new way of expression for professionals, allowing them to mix, blend and boost colors. Giving free rein to the professional’s imagination, the flashy and pop colors appear like a work of art on the consumers’ hair.

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Yanhelivka

July 28, 2017, 1:17 am

≫ Next: Five Years Loving Pizza

≪ Previous: Igora – Colorworx

Creative Agency: DanCo Decor Company
Project Type: Produced, Commercial Work
Client: TM Yanhelivka
Location: Ukraine
Packaging Contents: Vodka
Packaging Materials: Glass

Each new project passes a way of transformation from a creative plan to his embodiment in a real product. Bottle decoration isn't an exception. Sometimes the solution of objectives requires literally several days. But, in certain cases, the final result, decorated bottle, becomes a result of a long collaboration of specialists of the DanCo Décor Company with the customer.

Bottle for TM Yanhelivka became the real challenge, a test of the professional level of personnel of our company. For decoration of the bottle various technologies have been used: painting with masking, printing with high-temperature and UF-curable paints, the creation of volume elements of a decor.

Therefore, with special pleasure, we have found out about the recent success of Yanhelivka vodka at one of the most prestigious world competitions International Spirits Challenge (ISC) 2017 which annually takes place in Great Britain. In the comment to an award, it is specified that the product of TM Yanhelivka meets all quality standards of ISC and it is awarded a jury appreciation.

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Five Years Loving Pizza

July 28, 2017, 1:18 am

≫ Next: Letern

≪ Previous: Yanhelivka

Designer: Francesc Moret
Project Type: Produced, Commercial Work
Client: Pizza Market
Location: Barcelona, Spain
Packaging Contents: Pizza Packaging
Packaging Substrate / Materials: Paper
Printing Process: Flexography & Offset

Approach of a global campaign celebrating the 5th anniversary of a chain of homemade pizzerias at home. Five songs are chosen to make an interpretation of these as transmitters of desire, passion and love for “Pizza.”

Music works as a universal tool to reach its wide target.

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Letern

July 28, 2017, 1:22 am

≫ Next: Rufino 1949

≪ Previous: Five Years Loving Pizza

Creative Agency: Brandsummit
Designer: Alex Monzó
Project Type: Produced, Commercial Work
Client: Ricard Camarena
Location: Spain
Packaging Contents: Anchovy sauce
Packaging Substrate / Materials: Glass Bottle
Printing Process: Silk-screened

Ricard Camarena, the renowned Valencian Chef, relied on us for his latest project: his anchovy sauce. That's how Letern was born. Elegant and simple. A Premium, handmade product, made from top quality anchovies, for which a personalized lettering and an icon was developed. The result, a silk-screened bottle in a custom-made wooden box.

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Rufino 1949

July 28, 2017, 1:22 am

≫ Next: Cai Yao Chinese Medicine (Student Project)

≪ Previous: Letern

Creative Agency: Buenaventura Estudio
Project Type: Produced, Commercial Work
Client: Rufino 1949
Location: Granada, Spain
Packaging Contents: Handmade jam and products
Packaging Substrate / Materials: Glass
Printing Process: Flexography

Rufino 1949 is a brand of food products being produced in a traditional and artisanal way since almost 70 years. The oven of the family bakery gave rise to this company that, at present, stands out for its exquisite and original jams, canned food and related products.

We were entrusted with the task of redesigning both the brand and the several product lines, so that the new image combined both the tradition and the naturalness of the artisan, with the modernity and contemporaneity of the new flavors and gastronomic proposals.

The oven door of the original bakery is responsible for solving the project. This shape will be an element that accompanies the brand from the beginning, in all its expressions, as an allegory of the origin, of the made-by-hand, of what we want to endure: a door we want to keep open.

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Cai Yao Chinese Medicine (Student Project)

July 28, 2017, 3:19 am

≫ Next: Atop

≪ Previous: Rufino 1949

Designers: Tangyuan Jheng, Menglong Wu, Yuwei Zhang
Project Type: Student Project
Packaging Content: Chinese medicine
Location: Taiwan

Modern young people rarely try traditional Chinese medicine (TCM), the project hope to inject new brand thinking, the traditional Chinese prescription packaging innovation, let the young people can accept that.

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Atop

July 30, 2017, 9:31 pm

≫ Next: HELLO Greeting Card

≪ Previous: Cai Yao Chinese Medicine (Student Project)

Creative Agency: Greycells
Project Type: Produced, Commercial Work
Client: Atop
Location: Ahmedabad, India
Packaging Contents: Chips
Packaging Substrate / Materials: Pouch Packaging

"Atop is leading chips brand in Gujarat,India. The challenge was to design chips packaging with some thing new concept.There are brands in market and they wants us to come up with something different than regular. After a consumer deep dive, we were able to identify key differentiators that appeal to their desired target customers. We created key product messaging to communicate the product purpose and we guided the product positioning to differentiate the product on-shelf."

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HELLO Greeting Card

July 30, 2017, 9:31 pm

≫ Next: Concrete Dinosaur Brown Rye IPA

≪ Previous: Atop

Company: Paperstory
Creative Director: Luan Le
Project Type: Produced, Commercial Work
Location: Ho Chi Minh, Vietnam
Packaging Contents: Greeting card
Packaging Substrate / Materials: Paper
Printing Process: Offset, Stamping

"Hello" is very special greeting card of Paper Story - a Stationery & Lifestyle Brand based in Vietnam.

They have 10 different designs of cover and inside paper. We design a box for 10 card with parallelogram and make a hole on cap, to reveal all 10 colors of those cards.

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Concrete Dinosaur Brown Rye IPA

July 30, 2017, 9:31 pm

≫ Next: Irish Goodbye Red Ale

≪ Previous: HELLO Greeting Card

Designer: Andrew Tyra
Project Type: Produced, Commercial Work
Client: Right Brain Brewery
Location: Milwaukee, USA
Packaging Contents: Beer
Packaging Substrate / Materials: Laminated Paper Label, Cardboard
Printing Process: Digital Printing

Design for a delicious IPA made with brown rye. The name stemmed from a very innocuous source: a dinosaur-shaped stain on a concrete floor of the brewery near the mash tun where the beer was brewed. This IPA won a silver medal at the 2015 Great American Beer Festival.

I tried a few versions including one with a T-Rex. The approved art was based on roadside attractions featuring big concrete dinosaurs that are usually painted bright colors. The beer is unusual yet classic in the same manner as those roadside attractions. The result was a design that was very different than any of my previous work. I really wanted to allow the viewer to "explore" the image.

The packaging included was a 12oz bottle label, a 22oz bottle label, and a 6-pack carrier design for 12oz bottles.

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Irish Goodbye Red Ale

July 30, 2017, 9:32 pm

≫ Next: Deader Kettle High-Gravity IPA

≪ Previous: Concrete Dinosaur Brown Rye IPA

Designer: Andrew Tyra
Project Type: Produced, Commercial Work
Client: Right Brain Brewery
Location: Traverse City, USA
Packaging Contents: Beer
Packaging Substrate / Materials: Laminated Paper Label
Printing Process: Digital Printing

Designed a 22oz bottle label for Right Brain Brewery's Irish Goodbye Red Ale.

The challenge was to create a label design for a beer with a title that isn't necessarily politically correct, especially if you're a person of Irish descent. The title was never meant to be offensive—but simply humorous. My sincere apologies to anyone who might take offense. A good sense of humor is required when viewing this label.

This was the one and only concept presented for this design. The end result is very close to my original vision.

For the record, the pilot only had a single pint and is using a very advanced prototype of an autonomous (and fictitious) flying machine.

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