Septima Tierra

March 28, 2019, 10:49 pm

Design: Caliptra Creative Studio
Project Type: Produced, Commercial Work
Client: Bodega Septima
Location: Mendoza, Argentina
Packaging Contents: Wine
Packaging Substrate / Materials: Glass Bottle, Paper
Printing Process: Digital Flexo

Packaging design for Bodega Septima´s new wine line: Septima Tierra. These labels are inspired by the different soils and the composition from where each wine comes from. On the back label there´s a more technical information combined with an illustration of the soil and its components.

What's Unique?
Each labels is specifically design according to the components of the soil from where the wine comes from.

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Fedora PetNat Wine

March 28, 2019, 10:49 pm

≫ Next: Las Verduras

≪ Previous: Septima Tierra

Design: Pristop
Head of Design & Innovation: Matija Kocbek
Art Director: Barbara Podlogar
Copywriter: Peter Zabret
Account Director: Damjana Groselj
Designer: Samo Jarc
Videographer: Primoz Korosec
Project Type: Produced, Commercial Work
Client: Fedora Wines
Location: Ljubljana, Slovenia
Packaging Contents: (Natural) wine
Packaging Substrate / Materials: Glass bottle
Printing Process: Offset

House of authentic wines Fedora started making »Petillant Naturele« wine, embracing the principle of ancient winemaking which includes only natural fermentation. The brand idea of Fedora is to connect their winery with a unique story, reflecting it on the packaging. The Petilant Naturelle wine is well known around the world, but Fedora was one of the first to present it on the Slovenian market, which is quite competitive.

What's Unique?
The challenge with Petillant Naturele is that it has an opaque, blurry texture. Due to natural fermentation it needs some time to clear up. In order to turn it into an advantage, we created a tragic story about a sailor, who once saw a mermaid and then translated it into wine packaging that invites the user to interact with it and look through in sailor's eye hole on the bottle. If wine is transparent and therefore ready to be drunken, one can see a mermaid on the other side.

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Las Verduras

March 28, 2019, 10:49 pm

≫ Next: MO

≪ Previous: Fedora PetNat Wine

Design: Doble Giro
Director: Guillermo Landero
Art Director: Luis Aguila
Project Type: Produced, Commercial Work
Client: Cuisine&Co
Location: Chile
Packaging Contents: Frozen Vegetables
Packaging Substrate / Materials: Plastic

In Chile there is a big campaign to make people eat healthier, especially children.

It is always a challenge for parents to bring the world of vegetables to their children, which is why the Cuisine&Co line of vegetables wants to facilitate this task, creating a line of products friendly and close to children.

We decided to personify each vegetable, using a wooden spoon very typical in Chilean kitchens to create entertaining characters.

Each vegetable has its own personality and they communicate through a text bubble in a colloquial and close way, Don Choclo for example tells us "I'm going straight to the grain", Doña Cebolla tells us "don't cry for me". Phrases like "I'm very tender" and "pure color" give life to each character.

We want to differentiate ourselves in gondola for being a nice, colorful package, and that brings us closer in a positive way to the world of vegetables.

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MO

March 28, 2019, 10:50 pm

≫ Next: ÉSOPHY Chocolates

≪ Previous: Las Verduras

Design: Daria Gavrilova
3D Visualizer: Viktoria Mokhova
Project Type: Student Project
School: HSE Art and Design School
Course: 2
Tutor: Phillip Tretyakov
Location: Moscow, Russia
Packaging Contents: Alternative milk
Packaging Substrate / Materials: Glass bottle

At school we had the task to create a new product and to design a packaging for it. Currently, the most of alternative milk is being packaged by Tetra Pak cartons which is difficult to recycle while such product should involve caring for the environment. That’s why I decided to use glass for my product.

Furthermore, there was the aim to make plant milk more familiar and comprehensible to customers. Hence, I included nonverbal communication in design inspired by several systems of symbols. The front side of the bottle works as a rebus. It enciphers a name by combination of “MO” and a picture of nut or other product from what milk was made. On the back we have an answer in a form of bizarre fictional word, for instance “MOMINDAL” where “mo” is a part of Russian word “moloko” meaning “milk” in English and “mindal” is “almond”. If we have had an adaptation of it in English it would sound like “malmond”. Thus, each type of milk in series has its unique name.

Besides, there is an additional text about product on the backside. It contains another symbols resemble to emoji. Here pictures replace entire words and invite customers to guess what they mean. So, this is all about communication game between the packaging and customers that makes the product more curious and close.

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ÉSOPHY Chocolates

March 28, 2019, 10:50 pm

≫ Next: Taresso Blends

≪ Previous: MO

Design: George Probonas
Project Type: Produced, Commercial Work
Client: ÉSOPHY Chocolates
Location: Athens, Greece
Packaging Contents: Chocolates
Packaging Substrate / Materials: Paper
Printing Process: Offset printing

ÉSOPHY encapsulates the sweet vision of two Greek professional chocolatiers and chocolate lovers; to create delicious pieces by hand, while guaranteeing the ethical aspect in raw materials use.

The same ideals were applied in the creation of their visual identity. In an effort to bring forward the human element, all the illustrations express a sketchy handmade vibe, while paying tribute to the freshness of the ingredients and the sophisticated recipes of the brand. The cocoa nib, portrayed as a flowy single-lined drawing, possesses a central spot in the visual identity of the brand and is incorporated in all the different products packaging. The subtle presence of Mediterranean tradition and modern color codes compose the desired sweet spot that conveys freshness, top quality and flavor.

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Taresso Blends

March 28, 2019, 10:50 pm

≫ Next: Wu Di Cha - My Drop of Tea

≪ Previous: ÉSOPHY Chocolates

Design: Luminous Design Group
Project Type: Produced, Commercial Work
Client: Taresso Artisan Coffee Roasters
Location: Agia Paraskevi, Attiki, Greece
Packaging Contents: Coffee beans
Packaging Substrate / Materials: Foil bag

For the packaging design of Taresso different espresso blends, we were influenced by their names and characteristics. For that reason, we illustrated two vivariums where independent microcosms are given life. Flavours and aromas are captured, waiting to be released!

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Wu Di Cha - My Drop of Tea

March 29, 2019, 1:04 am

≫ Next: Avantika Beauty Soap

≪ Previous: Taresso Blends

Design: Wing Yang
Project Type: Produced, Commercial Work
Location: Shanghai, China
Packaging Contents: Tea

Cold tea, that is, brewed tea with cold water, can be said to be a traditional method of brewing tea. As long as you have access to cool mineral water, you can always enjoy cold tea that is both good and healthy.

Our task is to bring out this, to convey the message of "subversion of the traditional and fresh feelings" The packaging design should not only pay tribute to the traditional tea, but also reflect the freshness of the mix.

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Avantika Beauty Soap

March 31, 2019, 8:51 pm

≫ Next: N Light

≪ Previous: Wu Di Cha - My Drop of Tea

Design: Berol m Hamsa
Project Type: Produced, Commercial Work
Client: orialimara
Location: India
Packaging Contents: Soap
Packaging Substrate / Materials: Paper
Printing Process: Offset Printing

A range of fine soap that changes the routine of bathing into a pleasant experience as the wonderful scents drifts and touches your senses. The high-quality soap takes the best care of your skin and leaves your skin clean, refreshed, and naturally moisturized. Avantika comes in 4 flavors such as Lemon, Manjal, Sandal and White soap.

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N Light

March 31, 2019, 8:51 pm

≫ Next: My Life. My Pack!

≪ Previous: Avantika Beauty Soap

Design: Margarita Chebakova
Project Type: Student Project
School: British higher school of art and design
Course: Visual communication
Tutor: Leonid Slavin
Location: Moscow, Russia
Packaging Contents: Led lamp
Packaging Substrate / Materials: Paper, cardboard
Printing Process: Digital printing

This design was inspired by the theme of children's fears. Monsters that seem terrible in the dark are not terrible in the light. It's all about the light.

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My Life. My Pack!

March 31, 2019, 8:56 pm

≫ Next: Yumello

≪ Previous: N Light

Design: Icarus Design Pvt Ltd
Project Type: Produced, Commercial Work
Client: ITC Foods Ltd.
Location: Bengaluru, India
Packaging Contents: Instant Noodles
Packaging Substrate / Materials: Plastic

Selfies. FOMO. And. Sentences. That. Look. Like. This. There’s a new language that the youth speak today, and Yippee Noodles needed a look that spoke this language, for a new range aimed at teenagers. So we met teens and dived into their world, rediscovered adolescence and ate instant noodles, turned rebellious and broke all rules to arrive at a path-breaking design that’s helped the brand be, like, totally lit and appeal to a new audience.

What's Unique?
A new generation noodles for one of India’s leading noodle brands

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Yumello

March 31, 2019, 8:58 pm

≫ Next: Rhum Bologne - Cask Matured

≪ Previous: My Life. My Pack!

Design: Sophia Georgopoulou
Project Type: Produced, Commercial Work
Client: Yumello
Location: Athens, Greece
Packaging Contents: Pastes
Packaging Substrate / Materials: Glass jar

BRIEF
The World is witnessing an unprecedented interest in food of ethnic origin and propositions that come along with a special character and a unique story. Yumello is a company that hails from Morocco and deals with various pastes made with products from the famous Atlas Mountains. The area is known for its unique and timeless Berber culture and heritage. The flavors, the spices, the quirks, they are all an important part of who the Berbers are.

It is these fierce, disorderly and bold flavors that come together, creating food that sings and celebrates the Berber people sheer inventiveness and adventurous soul. This unique blend of elements gives life to a special line of products that are offered by Yumello, and this character had to be reflected boldly and clearly in the new identity of the brand.

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Rhum Bologne - Cask Matured

March 31, 2019, 8:59 pm

≫ Next: La Guilde Du Cognac - Bottle Case

≪ Previous: Yumello

Design: LINEA - The Spirit Valley Designers
Project Type: Produced, Commercial Work
Client: Rhum Bologne
Location: France
Packaging Contents: Rum
Packaging Substrate / Materials: Glass

Exclusively available to wine merchants and CHR network, CASK MATURED is the new reference of Rhum BOLOGNE, ageing 6 months in Cognac barrels. Created by LINEA, the label hesitates between identity and technical messages. The product simply capitalizes on the unique 'finish' of this vintage. This is graphically reflected through an immersion inside a barrel. With a premium and authentic label, CASK MATURED displays various elements in that sense: gold and filigree authentication strip, matt and satin varnish and worn letterings…

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La Guilde Du Cognac - Bottle Case

March 31, 2019, 9:00 pm

≫ Next: Camus - Designing A New Generation Of Cognacs

≪ Previous: Rhum Bologne - Cask Matured

Design: LINEA - The Spirit Valley Designers
Project Type: Produced, Commercial Work
Client: LA GUILDE DU COGNAC
Location: France

LA GUILDE DU COGNAC from Maison VILLEVERT offers an alternative key entry to the Cognac appellation. Four references showcase specific people and territories as illustrated by the packaging identities.

LINEA Design Agency has revamped the bottle case. It has been shaped as a shelter and offers an immediate visibility of the bottle. The contrasting colours (black outside and white inside) bring a touch of modernity and have a strong impact. Gold, used sparingly, awakes and illuminates the creation.

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Camus - Designing A New Generation Of Cognacs

March 31, 2019, 9:02 pm

≫ Next: Honore Doc Quinta do Crasto

≪ Previous: La Guilde Du Cognac - Bottle Case

Design: Sedley Place
Project Type: Produced, Commercial Work
Client: Camus
Location: Cognac, France
Packaging Contents: Cognac

Founded in 1863, today CAMUS is the largest family-run, independent Cognac House. It has been owned and operated by the CAMUS family for five generations.

CAMUS cultivates a passion for exceptional Cognacs, using a patented, bespoke distillation process whereby the “heads” are extracted and tasted litre by litre, and a small portion of them - highly concentrated in aromas - are reintegrated into the heart of the distillate to produce Intensely Aromatic Cognacs. This method, unique to CAMUS, creates flavour-rich Cognacs, and has resulted in the House being the most awarded Cognac brand by international juries.

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Honore Doc Quinta do Crasto

March 31, 2019, 9:05 pm

≫ Next: Minuet

≪ Previous: Camus - Designing A New Generation Of Cognacs

Design: Omdesign
Project Type: Produced, Commercial Work
Client: Quinta do Crasto
Location: Matosinhos, Portugal
Packaging Contents: Wine and Book
Packaging Substrate / Materials: Glass bottle, Valchromat, Paper, Resin, Wax seal
Printing Process: Screen printing, offset

To sign more than 400 years of history of Quinta do Crasto, an emblematic estate from Douro with wines recognized worldwide, Omdesign created and produced “Honore Douro”, a special edition, limited to 1615 bottles of an exceptional Douro DOC wine.

The packaging, inspired by the motto “Honore et Labore” (honour and work) coined by Quinta do Crasto’s founder, Constantino de Almeida, aims to pay homage to all those that, since 1615, invested in cultivating the vineyards and creating unique authentic wines, as Honore Douro.

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Minuet

March 31, 2019, 9:06 pm

≫ Next: Poto

≪ Previous: Honore Doc Quinta do Crasto

Design: Ingrid Picanyol
Website development: Marc Permanyer
Project Type: Produced, Commercial Work
Client: Minuet
Location: Barcelona
Packaging Contents: Vegan and artisan cosmetics
Packaging Substrate / Materials: Glass jars and paper boxes
Printing Process: Offset, Embossing, screen printing.

A celebration of natural beauty and natural ingredients.

We worked with cosmetics brand, Minuet, to promote body positivity, natural beauty and body hair choices.

Minuet is a vegan and artisan cosmetics brand, founded in the Mediterranean region by biologist, Noemí Vilaró. They came to us to provide them a comprehensive range of services including: branding, packaging design, copywriting, art direction, photography, cinematography and web design.

We truly believe in the power of how an object can speak to its audience. Keeping this in mind, we decided to focus on the glass jar as the core element, and then the box almost like its second skin.

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Poto

March 31, 2019, 9:06 pm

≫ Next: Packaging You Shouldn't Miss In March 2019

≪ Previous: Minuet

Design: Raphael Iglesias & Julio Cezar Pires
Art Director: Raphael Iglesias
Artist 3D: Júlio Cezar
Project Type: Produced, Commercial Work
Client: Poto
Location: Toronto, Canada
Packaging Contents: Drinking water

This water company called Poto, offers water made with natural minerals from the spring. Other water companies process and filter their water, taking out all the natural minerals and electrolytes our body needs leaving the water with no natural electrolyte/minerals. We also offer energy water. This is water that contains electrolyte and minerals that gives energy.

Poto is a company that was built out of the desire to create sustainable water that will minimize the use of plastic in the environment. The bottle will be made with almost paper aka Bioplastic. This is a type of plastic that is 70% paper making it easy for the bottle to be recycled. We aim to make the bottle lightweight, easy to recycle and made with renewable resources helping to reduce the impact of our packaging to our environment. The bottle is 100% recyclable, efficient to transport and reusable.

Over the years we have seen companies come out with the same bottle shape and the same content. We wanted to change something and so we decided to change the shape of the bottle. With the shape you get more water than the regular bottle, you can easily carry it around without worrying about dropping it and you can fit into anything. I call it the bottle with an attitude.

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Packaging You Shouldn't Miss In March 2019

March 31, 2019, 10:47 pm

≫ Next: Butterfly Touch

≪ Previous: Poto

Packaging of the World presents the top 10 posts for the month of March 2019. They are selected according to their post views, social shares, social likes, re-tweets repins and people reached. All these data were collected on this website and also on different platforms like our Facebook, Twitter and Pinterest page. These projects will definitely inspire you for your next design project, you can also submit your packaging project here!
Read more

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Butterfly Touch

April 2, 2019, 1:36 am

≫ Next: Giaretti

≪ Previous: Packaging You Shouldn't Miss In March 2019

Manufacturer: Pirells Innovative
Project Type: Concept
Location: Poland
Packaging Contents: Perfume
Packaging Substrate / Materials: Paper
Printing Process: Digital printing

The Butterfly Touch is a packaging for a perfume based on Burgopak patented sliding mechanism. To open the packaging you have to pull two ribbons, after opening there is visible bottle of perfume. The graphic on the packaging can be dancers or butterfly. It depends on whether the box is open or closed. This solution is possible because of the Burgopak patented mechanism. The main colours of the packagings are violet, black and white. It makes the packaging simple but chic at the same time. This solution can be packaging for every premium product.

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Giaretti

April 2, 2019, 1:36 am

≫ Next: Sumol

≪ Previous: Butterfly Touch

Design: Ohmybrand
Project Type: Produced, Commercial Work
Client: Plastic Republic
Location: Russia
Packaging Contents: Kitchen accessories

Giaretti: kitchen accessories with Italian spirit
The "Plastic Republic" company has set before us the task of developing a new visual identity for the brand of kitchen accessories "Giaretti". The new design had to strengthen the concept of the brand and to make it stand out in comparison with competitors.

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